For almost 30 years, SquareMeal has been the market-leading independent restaurant commentator, with up-to-date reviews of over 13,500 London and UK restaurants, pubs and bars, written by a team of independent critics with the aid of comments from thousands of annually surveyed restaurant customers. SquareMeal.co.uk is updated daily and its mission is to answer the perennial question of “where to eat, meet or celebrate”.
The SquareMeal community of high-spend restaurant-goers is unrivalled in the UK. Launched in 1990 in the Square Mile, SquareMeal has always ‘talked to’ affluent diners who eat out both for business and pleasure, covering both high-spend restaurants as well as more everyday restaurants. SquareMeal is a major provider of à la carte restaurant bookings, and its users can make reservations by online booking, telephone and by email. The value of restaurant reservations through SquareMeal is estimated to exceed £150m a year.
The SquareMeal.co.uk platform covers the full range of occasions, on five different channels. 1) Regular restaurant tables 2) Private dining and group dining in restaurants 3) Christmas parties in restaurants and other venues 4) Weddings in restaurants and other venues and 5) Parties and other events in restaurants and other venues.
Weekly newsletters are available, covering what’s happening on a) the restaurant scene and b) the events and venues scene. These are subscribed to by an active pre-registered member database of people who qualify to receive these newsletters and publications.
SquareMeal Rewards is the company’s loyalty scheme which rewards members with fabulous gifts. Anyone who books restaurants or venues through SquareMeal.co.uk can collect points (100 points per restaurant and 400 for a venue), which are then exchanged for luxury gifts from high-end brands.
The free SquareMeal Concierge service (020 7840 5222) handles over £5m of venue and corporate entertainment
enquiries annually, and can assist users in finding and booking private room and event spaces.